NOOK COLOR PRESERVE SHAMPOO THICK HAIR THICK HAIR 300ML 27117

Cosmetic color preserving shampoo for coarse and thick hair. Specific for coloured, bleached and highlighted hair. Main benefits of the Color Preserve Shampoo specific for thick hair:

- Revives, protects and enhances the brilliance of cosmetic color, reducing color loss.

- Brings shine, hydration and softness, without weighing down the hair shaft and root.

- Nourishes and strengthens the hair fibre, restoring compactness, elasticity and silkiness to the hair.



Use: Apply to wet hair, massage delicately, leaving it to act for a few minutes, then rinse.



PH 5.0-5.5 WITHOUT PARABENS - SLES – SLS - SILICONES



NOOK “THE NECTAR COLOR” LINE

THE NECTAR COLOR is the new range of specific treatments dedicated to cosmetically colored hair, which preserves and extends the life of the color, protecting the well-being of the hair and scalp. To counteract and slow down the fading of cosmetic color, The Nectar Color range of products has been developed with an innovative formulation that combines a special acid PH technology with a rich complex of plant active ingredients with a detoxifying, anti-pollution and antioxidant effect.



POLLUTION AND ENVIRONMENT THE ENEMIES OF COLOR:

Fine dust is suspended particles that deposit numerous toxic substances and heavy metals on the surface of the skin and hair. These substances are often also present in water, in organic compounds rich in chlorine and copper which are absorbed by the hair and skin, exposing them more to damage from the oxidative process. When hair is subjected to repeated close or too aggressive chemical treatments (coloring, bleaching and lightening) its ability to absorb harmful substances increases considerably due to an increase in the porosity of the cuticle. The hair becomes more fragile, dull and dull and is no longer able to adequately retain the coloring pigments, the color fades more quickly, wash after wash.



OTHER CAUSES OF COLOR FADING: THE TRADITIONAL POST-COLOR SERVICE IN THE SALON Normally in the salon, after coloring, shampoo is carried out. The surfactants present in some non-specific detergents act negatively on the color just deposited on the hair. NOT ONLY AN inadequate detergent also causes an imbalance in the scalp, which, when attacked, loses its natural defenses and the essential substances to maintain the correct level of hydration and health.



THE NECTAR COLOR LINE IS TOTALLY VEGAN-FRIENDLY

Formulated with a precious complex of eco-certified organic extracts and the innovative Bioactive D-Complex:



BIOACTIVE D-COMPLEX (Detox, Anti-pollution)

It is an active, innovative ingredient, developed specifically for detoxifying treatments which boasts a high capacity to remove pollutants, toxins and metal ions such as copper and chlorine from the hair and scalp. It is an extraordinary complex that combines precious natural molecules obtained from four different plants (BROWN ALGAE - CUCUMBER - APPLE - LEMON), each with specific abilities to capture and remove contaminants present on the surface of the hair.

ACTION:

- Removes toxins and impurities absorbed by the hair and scalp.

- Protects against air pollution, UV rays, heat and smog.

- Reduces damage caused to the hair fiber by the oxidative process.

BENEFITS:

- Deeply purifies the hair fiber by removing metal ions (copper, chlorine), toxins and alkaline substances that are absorbed by the hair surface and scalp.

- Helps reduce damage caused by the oxidative process, giving strength, compactness and vitality to the hair.



DESERT FRUIT (biocomplex)

Powerful bioactive complex made up of 3 precious super-fruits native to the Australian desert. The fight for survival in an inhospitable environment, with an arid and extreme climate, has allowed them to develop exceptional protective capabilities, favoring the production of significant quantities of antioxidant and nutritional substances

- Desert lime (Inci: Citrus Glauca): The Desert Lime is a thorny shrub native to southern Australia, whose fruits are very rich in essential oils, antioxidants, vitamin C and minerals, important for cellular regeneration and the synthesis of collagen, elastin and keratin. It helps to convey and fix the coloring pigments, improving the intensity and duration of the color. It brings hydration and elasticity to the hair fiber, improving its tone, shine and resistance to stress.

- Quandong (Inci: Santalum Acuminatum): also known as Desert Peach, it is a wild shrub that grows exclusively in the arid areas of Australia. Since ancient times it has been one of the main food resources of the Aboriginal populations. Rich in natural antioxidants. Polyphenols, Vitamin C (double the content of an orange), mineral salts and nourishing and restorative natural oils. It nourishes and protects scalp and hair from oxidative stress and external agents, preserving color over time and giving the stem a younger and more vital appearance.

- Australian Acacia (Inci: Acacia Victoriae): it is a bushy plant native to the arid areas of southern Australia. The extract, obtained from the seeds of the fruit, is very rich in proteins, amino acids and vitamins. It has an excellent conditioning, anti-oxidant and regenerating activity on the hair fibre. Protects and hydrates hair and scalp throughout the coloring process, preserving its balance and hydration.



QUINOA (Vegetable Protein)

it is a plant native to South America, cultivated mainly in Peru, Bolivia and Ecuador. Known since Inca times as "the queen of seeds", it was used for its high nutritional value. Quinoa is the only plant food that contains all nine essential amino acids and is naturally gluten-free. It is a vegetable protein similar to the structure of the hair, rich in amino acids, vitamins and mineral salts.

ACTION:

Powerful natural antioxidant counteracts aging, protects against oxidative damage and UV rays, giving hair a healthy and vital appearance. Improves the hair's resistance to mechanical and physical stress, deeply compacting and regenerating the hair fibre. It increases and facilitates the absorption of coloring pigments, for extraordinary color durability and uniformity. Developed to finalize and stabilize color and bleach after application, it is the professional protocol designed to support the technical service in the salon on the same day as coloring. The special acid pH technology stabilizes the coloring molecules inside the cuticle. The use of a creamy phase before cleansing allows you to stabilize and seal the color in the presence of very refractory and porous hair.

MAIN BENEFITS:

- The acidic pH fixes the coloring pigments inside the hair fiber, closing and realigning the scales.

- Preserves the intensity of the color over time, reducing its fading.

- Protects against pollution and oxidation.

- Eliminates traces of alkalinity from scalp and hair.

- Amplifies the shine and softness of the hair.

- Brilliant, intense and longer-lasting colour, every woman's desire. Colored hair needs special attention even at home.



EXCLUSIVE AND SOPHISTICATED FRAGRANCE: MAGDALENE

A breath of ethereal, sophisticated and feminine elegance. Which radiates on the hair, enveloping and deep floral accords that blend into a delicate flowery heart to penetrate into warm and enveloping final notes with woody and amber accents.